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Datsun - Price history
Datsun is a well‑known name in the global automotive market, positioned primarily as an economy brand that combines affordable affordability with reliable performance. It competes in the mainstream segment, offering cars that are cost‑effective yet still incorporate some of the latest safety and technology features.
Brand history and reputation
- Datsun was originally launched in 1931 as a Japanese import brand and played a significant role in post‑war reconstruction. Its classic models, such as the Datsun 240Z, are celebrated for their design and engineering.
- In 2013, Nissan revived the Datsun name, realigning its portfolio to target budget‑conscious consumers in emerging markets and expanding globally.
Popular models currently on sale
- Datsun GO + – a compact hatchback that offers a spacious interior and a smooth ride.
- Datsun GO Alpha – a premium version of the GO with upgraded features.
- Datsun GO Alfa – a stylish and more feature‑rich version popular in Southeast Asia.
- Datsun S10 – a compact sedan that blends practicality with contemporary styling.
- Datsun Mu-X – a crossover that provides versatility for families and outdoor trips.
Depreciation overview for Datsun vehicles
- The Datsun depreciation curve tends to be moderate compared to premium brands, primarily due to the model’s focus on affordability and widespread availability.
- A vehicle’s first year depreciation is typically the steepest, reflecting the initial drop in value when it leaves the showroom.
- After the first 2–3 years, the rate of loss slows, and Datsun models maintain a steady resale value in many markets.
Market demand and resale‑value trends
- In regions where consumer budgets are tight, Datsun models experience strong demand because the price point and maintenance costs are attractive.
- The Datsun market value in emerging economies tends to remain stable, thanks to the brand's established engineering reliability.
- Resale markets show that used Datsun cars retain about 50–60 % of their original worth after five years, with particular models such as the GO and Mu‑X being the most sought after in second‑hand listings.
Regional popularity
- In India, the Datsun GO and Mu‑X have become best‑sellers, giving the brand a strong foothold in the compact segment.
- Southeast Asian markets, particularly Thailand and Indonesia, embrace the
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